The phrase "Why not both?" is popularly used as a meme and GIF expression to suggest choosing or accepting both options instead of just one. It conveys the idea that there's no need to limit oneself to a single choice when both choices can be enjoyed or accepted simultaneously. The phrase became especially well-known thanks to its use in humorous and positive contexts online, often accompanied by a GIF that visually emphasizes the playful or persuasive tone. This phrase and related GIFs are widely available on platforms like GIPHY and Tenor, where people use them in conversations to express open-mindedness or to lighten up discussions by suggesting that both possibilities can be valid or desirable.