Momo is a creepy, doll-like figure associated with the "Momo Challenge," an internet hoax and urban legend that surfaced around 2018. The figure is based on a disturbing sculpture created by Japanese special effects company Link Factory, featuring a woman-like figure with pale, distorted skin, bulging lidless eyes, long unkempt hair, and an unnaturally wide mouth forming a sinister grin
. The "Momo Challenge" was rumored to involve a user named Momo contacting children and adolescents through social media platforms such as WhatsApp, YouTube, and Facebook, encouraging them to perform dangerous tasks including self-harm and suicide. However, investigations and law enforcement agencies found no verified evidence that the challenge caused harm, and it is widely regarded as a hoax amplified by media panic and social media sharing
. Despite being fake, the Momo Challenge caused significant fear among parents, schools, and authorities worldwide, leading to warnings and increased vigilance about children's online activities. The phenomenon is considered a modern digital ghost story or urban legend that highlights the dangers of misinformation and the importance of digital safety
. In summary, Momo is not a real person or entity but a fictional character from a widely debunked internet hoax that caused global concern due to its disturbing appearance and alleged threats
