who created vlone

Vlone was created by Jabari Shelton, also known as A$AP Bari, a member of the hip-hop collective A$AP Mob, in 2013. The brand was co-founded by A$AP Rocky and Edison Chen of the brand CLOT. It originated from the Harlem streetwear and hip-hop culture, with the philosophy embodied in the name Vlone, a play on the word "alone," implying "live alone, die alone." The brand quickly gained popularity and notoriety through promotion by members of the A$AP Mob and collaborations with other artists and brands.