On Cloud shoes are designed and engineered in Switzerland, specifically in their research and development lab in Zurich. However, the actual manufacturing of the shoes is primarily done in Vietnam. The company partners with several contract manufacturers in Vietnam, including factories in Ninh Binh, Ho Chi Minh City, and Hanoi, such as Jim Brothers Corporation and Dean Shoes, which specialize in producing On Cloud running shoes. This manufacturing setup allows On to benefit from Vietnam's efficient logistics, favorable trade agreements, skilled labor, and lower production costs. Despite being made in Vietnam, the shoes carry a strong Swiss identity through their design and innovation, including the patented CloudTec cushioning technology developed in Switzerland
