When Where What Austin is a community-based, personality-driven culture curation platform focused on highlighting the best events and social happenings in Austin, Texas. It started in 2015 and operates primarily through social media, especially Instagram, where it has tens of thousands of followers. The platform provides streamlined event details such as "when," "where," and "what" in a simple, visually consistent format, making it easy for people to find and enjoy local events such as happy hours, art shows, DJ sets, and parties. The founders, Chris Cates and Jose Gutierrez, are local influencers who guide people toward affordable or free entertainment options, blending recommendations with a personal, relatable approach. They also engage in event promotion and party planning, earning income through sponsored posts and event-related activities. When Where What Austin's headquarters and primary location is in Austin, Texas. It is well-known for curating the city's social scene and helping residents and visitors alike discover cultural happenings efficiently. More specifically:
- When: Founded in 2015, ongoing event curation and promotion.
- Where: Austin, Texas (primary location).
- What: A platform sharing details about social events, nightlife, art, music, and entertainment in Austin.