The next Apple event is scheduled for Tuesday, September 9, 2025. It will start at 10 a.m. Pacific Time (1 p.m. Eastern Time) and be held at Apple Park. The event invitation carries the tagline "Awe dropping." This is the expected occasion for unveiling the iPhone 17 lineup, new Apple Watches, AirPods, and various software updates. The event will be livestreamed for public viewing. This September event is Apple's major annual fall launch event, continuing the trend of introducing new iPhone and Apple Watch models every year at this time. The pre-order for the iPhone 17 is expected to start around September 12, with a release following on September 19, 2025. In summary, the next Apple event is on:
- Date: September 9, 2025
- Time: 10 a.m. PT / 1 p.m. ET
- Place: Apple Park (Cupertino)
- Highlights: iPhone 17, Apple Watch 11, new AirPods, software updates
- Pre-orders begin: around September 12
- Release date: around September 19
This event can be watched live on Apple's website and other platforms like YouTube.