The new Ice Bucket Challenge, revived in 2025, focuses on raising awareness and funds for mental health rather than ALS, which was the original cause in 2014. This updated version is called the #SpeakYourMIND Ice Bucket Challenge and was initiated by students from the Mental Illness Needs Discussion (MIND) club at the University of South Carolina. The challenge involves pouring a bucket of ice water over oneself, filming it, and then nominating others to participate, similar to the original format. Participants are encouraged to donate to Active Minds, a nonprofit organization dedicated to youth mental health
. This new challenge aims to reduce stigma around mental health issues and promote open conversations. It has gained traction among students, sports teams, celebrities, and social media users nationwide, spreading the message that mental health advocacy is important for everyone, not just those struggling. The movement also honors those lost to suicide and seeks to provide support for people dealing with mental health challenges
. In summary, the new Ice Bucket Challenge:
- Is centered on mental health awareness and advocacy.
- Was started by university students in South Carolina.
- Supports the nonprofit Active Minds.
- Involves the same ice water pouring and nomination format as the original.
- Seeks to encourage open dialogue and reduce stigma around mental illness
