The name "Brother Nature" refers primarily to Kelvin Peña, an internet personality known for viral videos showing his ability to befriend wild animals, specifically a herd of deer called the Deer Squad. However, he faced a significant controversy in 2019 involving a violent incident at a Miami sandwich shop, which negatively impacted his reputation and career. Despite his initial image as a kind and philanthropic wildlife influencer, this incident and subsequent public reactions led to a decline in his popularity. Separately, "Brother Nature" is also used as a character or spokesperson by Nature's Path, an organic food brand that launched a campaign featuring Brother Nature as a culinary innovator to promote organic ingredients and breakfast culture in 2025. Additionally, there is a company named Brother Nature specializing in architectural design and building services in Sydney, Australia, focusing on mass timber construction. To summarize the key points about what happened to the internet personality Brother Nature (Kelvin Peña):
- He became famous for his wildlife videos from 2016.
- In 2019, he was involved in a violent altercation in Miami, which damaged his public image.
- His social media career suffered as a result, with fans turning against him.
- Despite the controversy, he is still recognized but no longer as influential or beloved as before.
The other uses of "Brother Nature" in branding and business are unrelated to the internet personality and do not indicate any troubling events for those entities.