what does it mean to go platinum

To "go platinum" means that a music album or single has achieved a very high level of sales or equivalent units, typically selling one million copies in the United States. Going platinum signifies major commercial success and recognition in the music industry. The specific sales number required for platinum status varies by country, but in the U.S., it is set at 1 million units sold, which can include physical sales, permanent digital downloads, and streaming equivalents. Beyond music, the phrase can also be used more generally to describe anything that achieves a high level of success or recognition.