The phrase [ io leggo perché](javascript:void(0)) is Italian and translates to "I read because" in English. This phrase is notably the name of a popular Italian national campaign called #ioleggoperché, which encourages reading and book donations to schools across Italy. The campaign promotes the pleasure and importance of reading, involving schools, libraries, bookstores, and citizens in gifting books to enhance school libraries and foster a culture of reading among children and young people. It has been active since 2015 and has successfully donated millions of books to Italian school libraries to enrich students' educational experiences and promote literacy broadly. The campaign typically runs with events and book donation periods where people can donate books to participating schools.
