how does accenture help companies turn less meaningful data collection into an effective data strategy?

2 days ago 4
Nature

Accenture helps companies turn less meaningful data collection into an effective data strategy by providing a comprehensive Data & AI strategy service that includes several key components:

  • They align data and AI strategy with overarching business objectives to ensure relevance and impact.
  • Accenture assesses capability maturity and benchmarks current data practices.
  • They prioritize use cases and build a roadmap driven by business needs.
  • They help define business value and data KPIs, creating strong business cases for data initiatives.
  • They establish clear data and AI team capabilities, operating models, governance, and responsibility frameworks, including ethics and sustainability considerations.
  • They manage data use case demand and delivery models to operationalize analytics efforts effectively.
  • Accenture designs future-state data architectures and technology models.
  • Their approach embeds governance and accountability into all data-related activities.
  • They emphasize improving data literacy, maturity, trust, and "AI instinct" within organizations.
  • This is done through a tried-and-tested modular and scalable infrastructure and platform patterns.
  • The result is better alignment across people, processes, technology, and data that enables innovative product and service development at pace.

Additionally, Accenture uses a model called DELTA (Data, Enterprise, Leadership, Targets, Analysts) to help companies realize the unique value of their data and convert raw data into strategic insights. They encourage organizations to mine their data for unique insights rather than just using it as a by-product of other business goals. This can involve capturing new data, developing new performance metrics, and creatively leveraging data assets to gain a competitive advantage. Accenture also employs advanced analytics tools such as the Transformation GPS, an advanced analytics system that uses data insights to help organizations manage major transformations by analyzing cultural and operational data to drive change effectively. In summary, Accenture transforms less meaningful data collection into a strategic asset by creating tailored data strategies linked to business value, applying governance, boosting data literacy, and leveraging analytics models and tools to extract actionable insights and drive organizational transformation.