what makes kewpie mayo different

Kewpie mayonnaise is different from regular mayonnaise mainly because it is made using only egg yolks (not whole eggs), which gives it a richer, creamier texture and a deep umami flavor. It uses rice vinegar instead of distilled vinegar, lending a mild, subtle acidity with a slight sweetness. Additionally, Kewpie mayo includes MSG (monosodium glutamate), which enhances its umami taste, something not typically found in Western mayonnaises. The texture is smoother and thinner, partly due to finer oil emulsification, and it is packaged in a specially designed squeeze bottle that minimizes oxidation and preserves flavor. Kewpie mayo contains no preservatives or artificial colors, relying instead on natural preservatives like vinegar and salt.